Make better decisions to increase sales and income


Segmentation Engine

Clients & Testimonials

Clients

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Testimonials

We are very excited by the potential offered by the Segmentation Engine.  We are currently using it to fine-tune selections, which is becoming ever more important as we try to move away from mass email blasts with low open rates.  We are looking forward to using the Segmentation Engine to help develop a more strategic data-driven approach to our CRM.

Becky Loftus, Head of Audience Insight, Royal Shakespeare Company

The Churn and list export features are wonderful!  I’m already getting some interesting results that will help us tremendously.  We quickly found museum attendees who have not returned and those who have… the new four-times-or-more purchasers was something that was difficult for us to find in the past but within seconds I had my new buyers.  Using Segmentation Engine with T-Stats quickly helped us see what was the big draw and set focus on a large number of museum goers we need to bring back.

Terry Stevens, Director of Database Operations, Midland Center for the Arts

Users by region

North America
  • Adrienne Arsht Center
  • CAL Performances
  • Handel and Haydn Society
  • The John F. Kennedy Center
  • Metropolitan Opera
  • Orlando Philharmonic Orchestra
  • Opera Theatre of St Louis
  • Overture Center for the Arts
  • Roundabout Theatre Company, Inc.
  • San Francisco Ballet Association
  • SFJAZZ
  • Spoleto Festival
  • Steppenwolf Theatre Company
  • University Musical Society
  • Woolly Mammoth Theatre Company
Europe
  • Birmingham Hippodrome
  • Det Kongelige Teater (Royal Danish Theatre)
  • Malmö Stadsteater
  • Mayflower Theatre
  • Nottingham Lakeside Arts Centre
  • Royal Shakespeare Company
  • Theatre Royal & Royal Concert Hall
  • Sadler’s Wells
  • Sage Gateshead
Australasia
  • The Australian Ballet